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Case Studies

Improved Approval Rates For eCommerce Fraud Protection

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Challenge

The client partnered with Qualfon to further their mission to make fraud-free ecommerce available to every business. We are responsible for mitigating the risk involved in the payment processing including review and investigation of potentially risky online transactions; therefore, we need to ensure that all orders approved or denied are reviewed correctly.

Approved orders mean revenue to the companies; however, there's also the risk of losing money from chargeback requests. With large quantities of data to review, the team was challenged to increase the current, average approval-rate percentage of 38% to a targeted goal of 50%.

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Cutting Direct Mail Costs by 15% for an Automotive Marketing Appreciation Program

A global marketing and advertising technology agency needed a fulfillment partner for a monthly customer appreciation program on behalf of a major U.S. automotive manufacturer. Each new car buyer receives a paint pen matched to the exact color of their vehicle, packaged with a branded letter and a coupon for service at their dealership. Qualfon designed and managed the entire operation from a single location, delivering zero-defect production through the program's first two monthly mailings while reducing execution costs by 15%.

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