Our Solution
- Improved single/multi-brand sort sequence to gain collation efficiency
- Redesigned cover letter to also serve as custom pick list
- Consolidated items to simplify insertion process & print on demand
- Mail via DHL solution to increase speed to market
Results
Save $50,000 per year on offset print, storage, freight
$
0
k
Save $200,000 per year on postage
$
0
k
Faster delivery time to HCPs
Featured Case Study
Cutting Direct Mail Costs by 15% for an Automotive Marketing Appreciation Program
A global marketing and advertising technology agency needed a fulfillment partner for a monthly customer appreciation program on behalf of a major U.S. automotive manufacturer. Each new car buyer receives a paint pen matched to the exact color of their vehicle, packaged with a branded letter and a coupon for service at their dealership. Qualfon designed and managed the entire operation from a single location, delivering zero-defect production through the program's first two monthly mailings while reducing execution costs by 15%.
Read More
A retail brand supporting high contact volume watched two numbers move the wrong way at once. Compliance scores sat below target, and customer satisfaction was slipping. Their quality scorecard showed the scores but not the reasons behind them. The issue was coverage. Manual quality programs review roughly 2% of interactions, so the behaviors actually shaping compliance and satisfaction were happening in the 98% nobody heard.